Updated- 15th March 2024

Every year companies take part in various exhibitions around the world. With the growing competition around and the constant juggling in the company budget, businesses strive hard to make their company stand out from the competitor. Especially, a first-time exhibitor or a start-up is the one who faces budget constraints issues. You might find building a trade show booth design on a budget a daunting task. But remember only high price tagged trade show booths can make a striking impression is a myth. A cost-effective booth with proper planning and design process can also become a great crowd puller.

Therefore, we bring you some of the wisest trade show booth ideas that are specially designed for companies who are running low on budget. So, take a breath of relief as your budget decisions cannot stop you any longer from making your brand shine at the trade show.

1. Prefer Renting trade show booth designs

If you are searching trade show booth ideas and are low on budget, then renting a booth makes more sense than actually buying it. When you rent you pay a small percent of what you would spend on buying the comparable components. A rental option also eliminates the storage cost of your booth after the event. Specifically, if you are exhibiting in a foreign country then renting would make an ideal option as it will save a lot on your shipment cost. Also, the rental service-provider will also help you transport, install and dismantle your exhibition booth at a cost-effective price thus making your exhibiting experience stress-free.

2. Pop-up Trade show Displays

One of the best trade show display ideas is using pop-up displays as they are cheap and the most lucrative accessories for a trade show. They involve an enormous effect offering a wide area of advertising content for exhibiting. Pop-up displays are extremely simple to set up as you need to attach image panels to the frame with magnetic strips and you’re done in no time. The displays can easily be stored and packed in small spaces as they are lightweight and durable and can be transported without hassle. They are economical, yet they add a lot to your space. These displays can show large graphics and offer great longevity.

3. Folding Bookcases

Adding to the list of trade show booth ideas that make your booth stand apart even in a restricted budget is to add a few visually attractive folding bookcases that will let you showcase your brand’s products and services with great flexibility. Generally, they are available at an affordable price range and offer a vast show area for promotional content that is going to entice the audience at the event.

4. Renting Floor Covering

Among the several other trade show booth ideas, this is the most innovative and creative idea to opt for. Floor Covering is the temporary floor or carpet you hire for your trade show booth. Incorporating creative floor covering can certainly grab the attention of your target audience and help in maximising the footfall. They add a personal statement, instead of a standard flat floor or venue flooring. And having it on rent would serve as a lucrative option as it is usually hired based on per square meter.

5. Budget-Friendly Booth Activities

If you are facing budget issues but still want to engage your audience in your brand, then you organise product demo sessions at your booth which will help attendees know more about your product or services. You can also host games and quiz contest offering small yet creative gift hampers which will help in creating curiosity among your audience. Another simple way of engaging your audience is through video displays which will innovatively showcase your brand. These video displays can be hired at a pocket-friendly price.

Trade show booth ideas don’t have to be expensive all the time. There are several trade show booth design companies in Europe that offer incredible trade show booths at an affordable price.  Remember, the trade show is all about meeting your audience face-to-face, boosting your brand awareness and generating quality leads. Make sure you use the above ideas that will help you stay on budget, at the same time make a striking impression at the show.

About Expo Display Service:-

Expo Display Service has over 3 decades of experience in exhibition stand designing and construction, making it your most reliable exhibition partner in Europe. Started in 1979, we have crafted well over 1000+ stand designs for both our European and international clients.

We have the largest online catalog on exhibition stand designs! With just 3 clicks on our Expo Stand Configurator get your perfect match!